NFL Old Spice Super Bowl LX Sweepstakes - Win a Trip to the Big Game
Enter for a shot at an all-in Super Bowl experience - airfare, hotel, two Super Bowl LX tickets, spending money for ground transport, and a tax-assist payment. Plus hundreds of chances to win NFL merch and an Old Spice product bundle.
Who can enter
Open to legal residents of the 50 United States and the District of Columbia.
Entrants must be at least 18 years old at time of entry.
Limit, one online entry into each prize drawing per person during the Sweepstakes Period, with a maximum of two entries into the Overall Prize drawing.
Key dates
Entry period opens, December 10, 2025.
Entry period closes, January 5, 2026.
Winner selection, on or about January 6, 2026.
Posted date, December 29, 2025.
How to enter
Online entry, primary method - Register or log in as a free member of the sponsor’s rewards program, then complete the sweepstakes entry form and select your preferred NFL merch prize to receive one entry into the NFL Merch Prize drawing and one entry into the Overall Prize drawing. To enter the Super Bowl prize drawing, provide your TikTok or Instagram handle on the registration form to receive an entry into the Super Bowl LX Prize drawing and one entry into the Overall Prize drawing.
Bonus entries - Super Bowl prize only - After completing an online entry, earn up to three bonus entries for the Super Bowl prize by commenting on the sponsor’s official Instagram or TikTok post, sharing that post to your public Instagram or TikTok story with the required hashtag, and tagging a friend, provided the same social account is listed during registration.
Email entry (AMOE) - Send an email with the required subject line and your full name, mailing address, month and year of birth, and for merch entries, your top prize selection, to the sponsor’s designated sweepstakes inbox to receive one entry. Follow the official rules for exact subject line wording and required fields.
Winner selection and notification
All potential winners will be selected randomly from among eligible entries on or about January 6, 2026.
Winners will be notified according to the official rules and must comply with verification and prize-claim procedures before prizes are awarded.
Prizes and ARV
Grand Prize (1 winner) - Four-day, three-night trip for two to Super Bowl LX in Santa Clara, CA, including round-trip economy airfare for two (or ground transportation if winner resides within 100 miles), three nights standard double-occupancy hotel accommodations, two Super Bowl tickets, a sponsor-specified $300 ground transportation gift card, and a $7,000 check to help offset prize-related taxes. ARV: $25,850.
NFL Merchandise Prizes (80 winners) - Assorted NFL merch valued between $80 and $799 each.
Old Spice Prize (1 winner) - Old Spice Swagger product bundle and branded socks, ARV: $40.
Total ARV - Approximately $54,800+ for the combined prize pool.
Entry limits and important rules snapshot
One entry per drawing per person, see bonus entry rules for Super Bowl drawing limits.
Entrants must meet age and residency requirements.
Winners are responsible for any tax liabilities beyond the provided tax-assist check and must complete required paperwork and verification.
Prize elements, travel dates, seat availability, and itinerary details are subject to sponsor scheduling and blackout dates.
Incomplete, fraudulent, or noncompliant entries will be disqualified. See the official rules for full terms and conditions.
Rules and Regulations: Read the Official Rules & Regulations.
